Company Overview

Shenzhen Gange Innovation Technology Co., Ltd. (hereinafter referred to as "trytogo") was founded in 2023. Since its establishment, trytogo has been dedicated to the fields of lighting technology and smart illumination. Starting from a single product, we have continuously expanded into a diversified product ecosystem, exploring and innovating across areas such as color lighting, smart luminaires, and lighting control systems. We are committed to building a globally competitive brand and working with partners to deliver outstanding products and solutions. Headquartered in Shenzhen, trytogo is progressively expanding its presence across multiple countries and regions worldwide. With user experience at our core and technology innovation as our driving force, we continue to refine lighting products with greater expressiveness, build an exceptional team, and create lighting environments that bring emotional value and spatial beauty to people's lives.

Our Values

trytogo is committed to becoming a technology company that continuously explores the boundaries of light and color. Our mission is to "Let light connect emotion and space." We strive to integrate the power of technology and aesthetics into everyone's life, so that light is not only seen but truly felt. We embrace the values of "Authentic Focus, Continuous Evolution, Ultimate Expression, Long-term Thinking, Open Co-creation, and Unity of Knowledge and Action," encouraging every team member to explore themselves, sharpen their skills, and grow through the process of creating products. We will continue to refine lighting products with greater expressiveness and vitality, nurture and empower outstanding talent, and build a stage where like-minded partners can unleash their creativity, realize their potential, and let light become the medium connecting people and the world.

Corporate Social Responsibility

Creating Warmer Lighting Experiences for the World

trytogo is dedicated to delivering more authentic, nuanced, and emotionally expressive lighting experiences through continuous technological innovation and product refinement. We believe that light is more than a tool for illumination — it is a medium connecting people with spaces and emotions, enriching every living scene with deeper expression and feeling.

Reshaping Spaces and Lifestyles

Through innovative and reliable smart lighting products and solutions, trytogo is gradually entering multiple fields including home spaces, commercial displays, content creation, and smart scenarios, providing users with more flexible and creative lighting tools. We aspire to elevate light from "functional illumination" to "a carrier of emotion and atmosphere," helping users enhance their quality of life and spatial aesthetics, and making more advanced, human-centered lifestyles accessible to more people.

Advancing Lighting Technology and Creative Talent

trytogo is committed to building an open creator ecosystem, encouraging users and creators to co-create and share lighting content. Through initiatives such as the "Light Explorer" program, we aim to connect more users who are passionate about life and expression, inspire creative ideas, cultivate a new generation of creators who blend aesthetics with technology, and continuously inject fresh vitality into the development of lighting technology.

A Letter from the Founder

I often think about how light is meant to be real, yet so often it is simplified, compromised, or even distorted. We have grown accustomed to "light that isn't quite real," but few are willing to stop and ask: can light be closer to the real world? The truth is, there is no innovation without long-term commitment, no product that moves users through concept alone, and no ultimate experience that falls from the sky. Things of true value come from countless iterations and endless rounds of validation. Pursuing excellence requires patience, judgment, and above all, a commitment to authenticity. That is who trytogo is — a group of people who refuse to compromise with industry inertia, who are unsatisfied with existing forms of expression, and who insist on using technology to restore more authentic light and products to convey more nuanced emotions. We believe light is not just a set of parameters — it is an experience that can be truly felt. We want to build a pure team, a place where every member can focus on creation and continuously evolve. Here, we respect long-term value and every detail refined along the way, making "authenticity, excellence, and expression" the foundational principles that run through our products and culture. Today, trytogo is still on the journey. Starting with a single lamp, we are trying to redefine how light expresses itself. We believe that those who do not chase short-term gains and are willing to dive deep into technology and experience will eventually find their own direction and create products that truly move the world. If you love to create, desire to do meaningful work, and are willing to trade time for growth and breakthroughs, then we welcome you to join us. Here, walk alongside a group of like-minded people, and let light reveal a better version of yourself. ----Rex

Company Milestones

2023

Shenzhen Gange Innovation Technology Co., Ltd. was officially founded, embarking on a long-term exploration in lighting technology and smart illumination, with a focus on light expression and technological innovation.

2024

Successfully developed the "Color Particle Light Mixing Algorithm," achieving more continuous, realistic, and highly expressive color rendering, breaking through the limitations of traditional light-color expression and establishing the core technology foundation.

2025

• Launched the first products powered by the Color Particle Light Mixing Algorithm — trytogo F1 Floor Lamp and trytogo T1 Desk Lamp.
• Achieved industry-leading multi-protocol connectivity, pioneering simultaneous support for Matter over Thread 1.4, Zigbee 3.0, Mijia Mesh 2.0, and BLE, reaching an internationally advanced level in smart ecosystem compatibility and system capabilities, on par with industry benchmark brands.
• Launched the trytogo APP across all platforms, building a complete device control and ecosystem experience.
• The trytogo F1 Floor Lamp was awarded the Matter Application Development Competition 2025 Outstanding Project Award, earning recognition at both industry and technical levels.

2026

Continued to expand the product portfolio, launching multiple core products:

• trytogo F1 Ultra Floor Lamp
• trytogo T1 Ultra Desk Lamp
• trytogo S3 Gradient Light Strip Kit
• trytogo S4 High-Power Gradient Light Strip Driver
• trytogo Tube Gradient Light Tube
• trytogo S2 High-Power Full-Color Driver
• trytogo S1 Full-Color Light Strip Kit

From core algorithms to multi-protocol ecosystems, from single products to complete systems, trytogo continues to drive the evolution of lighting technology, building a more open, smarter, and more expressive world of light.

Our Team

Rex Fan

rex@trytogo.com

Rex is the core driving force behind trytogo, playing a pivotal role in the company's development and product direction. Since the founding, he has been dedicated to the deep integration of lighting technology and user experience, leading the team to continuously push the boundaries of color and lighting expression. He has transformed core technologies such as the "Color Particle Light Mixing Algorithm" from concept to real products, driving trytogo's growth into an influential lighting brand.

In team building and R&D, Rex emphasizes long-term thinking and engineering spirit, continuously investing in foundational technology research and product refinement, and driving the team's evolution in algorithms, hardware, and system synergy. He focuses not only on technical implementation but also on how products can truly influence users' emotions and spatial experiences.

Under his leadership, trytogo has gradually built a team that combines technical depth with product thinking, dedicated to creating lighting products with greater expressiveness and higher completeness, while continuously expanding the boundaries of smart lighting.

Wei Wang — Core Partner & Head of B2B Business

For business inquiries: 13258345360

Wei Wang is a core partner at trytogo, responsible for B2B business development and channel system building. He focuses on connecting the brand with partners, driving product adoption and growth in broader markets, and building a sustainable business ecosystem for trytogo.

Core Partner & Head of Structural Design

Responsible for trytogo's product structural design and engineering implementation. He focuses on transforming product designs into reliable, mass-producible structural solutions, playing a key role in product development and delivery, and continuously improving product stability and engineering performance.

Core Partner & Head of APP and System Technology

Responsible for the overall design and development of the trytogo APP, leading mobile functionality planning and technical implementation, ensuring stable connectivity and efficient synergy between the APP and hardware devices. Through continuous optimization of user experience and interaction logic, he enhances the overall lighting control experience and builds a complete smart control ecosystem.

Core Partner & Head of Hardware Engineering

Responsible for the hardware architecture design and implementation of trytogo's entire product line, covering power systems, optical drivers, and smart control modules.

Throughout the entire process from design to mass production, he ensures stable performance and reliable structure, while continuously optimizing user experience and product consistency.